LIVE WEBINAR

Your trials are leaking money, and your sites know where

AMRC latest report, What Sponsors Don’t See: The Systems Behind Clinical Trial Delivery, mapped the technology stack MCRCs run and the operational data it generates, much of which is invisible to the sponsors and CROs commissioning the work.

Join us for a conversation with key contributors from the report, discussing in more detail the metrics site organizations capture every day and the outcomes they could drive for sponsors… if they knew where to look.

Stop guessing where trials lose time and money.

Moderator

Emma Davidson
AMRC

Speakers

Sweta Pittala
Vice President of Technology Portfolio Management at Velocity Clinical Research

Sweta leads Clinical Systems and Product Innovation across one of the largest fully integrated clinical site organizations in the industry. Her work focuses on transforming how clinical trials are operationalized through connected systems, data governance, and workflow optimization.

Maxine Lai
Director of Onboarding Services at Clinical Research IO (CRIO)

Maxine oversees implementation, study design and migration services for clients.
Maxine has almost 10 years of experience in the clinical research industry. Before
joining CRIO, Maxine was a Premedical Fellow in the Combined Dermatology and
Clinical Research Post-Baccalaureate Fellowship in Boston. Serving as both a
Medical Assistant and a Clinical Research Coordinator for four years, Maxine gained
experience in patient care, site operations and clinical research technology. Maxine
earned a BA in Biology and Psychology from Wesleyan University.

Seth Halvorson
Senior Vice President, WCG Site Solutions

Seth Halvorson oversees WCG’s Site Solutions division, that includes WCG’s study start-up services, CTMS system eResearch, Recruitment & Retention support, and Site Network.  He has over 15 years of clinical research experience. Before he joined WCG he served as VP and Assistant General Counsel at Syneos Health where he led clinical contracting teams and contributed to patient-centric initiatives. His Study First approach connects the clinical trial stakeholders toward win/win/win solutions.

Katrinka Ellena
Technology Product Director, Javara
As a Product Owner, Katrinka oversees study startup, EHR interrogation, and data warehousing domains. For the past several years, she has worked with Javara to advance clinical research as a part of clinical care. She is passionate about maximizing software impact from deep understanding of process and workflows to intuitive business intelligence. 
Date
June 24, 2026
Time
11am PST / 2pm EST / 7pm GMT
Duration
1 Hour
Speakers
Sweta Pittala, Velocity Clinical Research

Maxine Lai, Clinical Research IO (CRIO)

Seth Halvorson, WCG Site Solutions

Katrinka Ellena, Javara


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